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copywriting for websites

Copywriting How To – An Overview of Copywriting for Websites & Brands

Copywriting is a marketing technique used to influence an audience to purchase products or services through persuasive text. Copywriting includes promotional material, landing pages, blogs focused on brand awareness, social media captions and email newsletters. Unlike other forms of writing, copywriting specifically focuses on reaching a target audience and compelling ...
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niche marketing

Marketing Niche – What It Is And How To Define It

Your marketing niche is defined by the services or products you sell to a target audience. By focusing on demographics and customer profiles, you can create a targeted marketing strategy for customers who are a perfect fit your products and services, leading to more sales. Marketing niche definition – what ...
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landing pages for websites

How To Make Landing Pages For Websites That Convert

If you want to increase sales and lead customers to your products and services, landing pages for websites can optimize your marketing efforts and increase conversions by offering a short summary of why someone should buy this product. Landing pages receive the best success when they are promoted with Google ...
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blogging on wordpress

A Guide to Blogging on WordPress

Nowadays it seems that everyone is blogging on Wordpress. But what does that actually mean? And how do people make money doing it? Interestingly, company blogs are one of the top methods under the umbrella of SEO to increase brand awareness and acquire new customers. The key is to focus ...
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